Kwe!
The story of leather craftsmanship in Quebec is a fascinating tale of cultural preservation, innovation, and entrepreneurial spirit, particularly in the neighboring communities of Wendake and St Émile. This rich heritage continues today through Bastien Industries, a company that bridges centuries of tradition with modern manufacturing.
Indigenous Roots in Wendake
The story begins in Wendake, where the Huron-Wendat Nation established their community near Québec City in 1697. Here, the art of moccasin-making flourished as more than just a craft—it became a cultural cornerstone.
Unique techniques
The Huron-Wendat people developed distinctive techniques for creating footwear, including soft-sole construction and intricate hand-lacing methods that would later influence the entire region's footwear industry.
Traditional crafting methods involved carefully selected materials, primarily moosehide and other natural leathers. Each pair of moccasins told a story through its design, with patterns and beadwork reflecting the rich cultural heritage of the Huron-Wendat people.

The Rise of St Émile's Footwear Industry
As the craft evolved, St Émile emerged as a significant hub in Quebec's footwear manufacturing landscape. The establishment of Bastien Brothers Inc. (now Bastien Industries) marked a pivotal moment in the region's industrial development. The company successfully merged traditional Indigenous craftsmanship with modern manufacturing techniques, becoming particularly renowned for winter boots designed for the North American market.
St Émile's contribution to Canada's footwear industry became especially significant as Quebec established itself as the heart of Canadian shoe production, accounting for 56% of the country's total output. The region's success was built on a foundation of preserving traditional methods while embracing industrial innovation.
Modern Legacy: Bastien Industries
Today Today, Bastien Industries continues this dual heritage, offering collections that honor both tradition and contemporary design. Their current collections, including the Yänonhchia' (home), Ya'ta' (earth), and Tihchion' (stars) series, showcase this perfect blend of heritage and modern style.
The company maintains its commitment to authenticity and sustainability, sourcing materials responsibly and employing traditional crafting techniques. Their products are now available internationally, with secure modern payment options and shipping throughout Canada and beyond, making these pieces of living history accessible to a global audience.
Cultural Preservation and Future Growth
The footwear industry in both Wendake and St Émile represents more than just manufacturing—it's a living testament to the resilience and adaptability of Indigenous craftsmanship. As Bastien Industries continues to grow, they maintain the delicate balance between honoring traditional methods and meeting contemporary market demands.
This legacy continues to evolve, with each pair of moccasins and boots representing centuries of craftsmanship, cultural preservation, and industrial innovation. The story of leather and footwear in Wendake and St Émile is not just about the past—it's about how traditional knowledge and modern business practices can work together to create something truly unique in today's global marketplace.
Tiawenhk, entïio' chia' önenh!
Wendat words od the day
- kwe! : hello, hi
- arahchiou’ : moccasins
- yänonhchia' : house
- ya'ta' : earth
- tihchion' : stars
- tiawenhk : thank you
- entïio' chia’ : have a nice day
- önenh : goodbye